About SOL GOOD
Beauty that feels
SOL GOOD
At SOL GOOD, we believe beauty should feel good—on your skin, in your soul, and in your everyday life. Rooted in warmth, love, and simplicity, our clean, Canadian-made beauty rituals are here to help you glow with ease, confidence, and heart.
Our story
What started as a personal beauty ritual turned into a movement
After 15 years as a makeup artist and becoming a mom, our Founder Aimee Dow realized that beauty needed to evolve - just like life does. Simpler routines. Cleaner formulas. Multi-functional products that actually make you feel good.
In 2020, she introduced a sunless tanning water that became a cult favorite, helping people feel radiant without makeup. It wasn’t just about the glow—it was about confidence, joy, and reclaiming a moment for yourself.
SOL GOOD is a clean, intentional beauty brand built on the belief that when you feel good, you glow differently — and that glow can change everything.
About the founder
Aimee Dow, Founder of SOL GOOD, is a makeup artist, Registered Nurse, teacher, and mother who’s always had a deep passion for beauty
Her dream of launching a beauty brand came to life in 2018, but it truly found its soul after she became a mother. Navigating new motherhood, she craved simplicity and self-care - sparking the idea for SOL GOOD.
Inspired by her own journey, she created a brand rooted in clean, multi-functional beauty that feels good and uplifts the spirit. She leads with kindness, authenticity, and a deep desire to support others — especially during life’s beautifully busy seasons. SOL GOOD is more than skin deep; it’s a reminder of your glow, your worth, and your light.
Our Ingredients
We believe in skincare you can trust
We formulate with gentle, effective ingredients chosen to nourish, hydrate, and support your skin’s natural glow—without parabens or harsh additives.
Key Ingredients You’ll Find in SOL GOOD Products:
- 1,3-Dihydroxy-2-Propanone (DHA)
- Brassica Oleracea Acephala (Kale) Leaf Extract
- Glycosphingolipids
- Vanilla Planifolia Fruit Water
- Jasminum Grandiflorum (Jasmine) Flower Oil
- Citrus Aurantium Amara (Neroli) Flower Water
- Gluconolactone & Lactic Acid (gentle exfoliants)
- Leuconostoc/Radish Root Ferment Filtrate (natural preservative + skin support)
Sustainability & Clean Commitment
Glowing with Intention
We’re proud to formulate clean products that are made in Canada in a female-owned and operated lab, using ethically sourced ingredients. Our new hero product, Sun Water, is a radiant reflection of our values — charged under the sun, infused with nourishing botanicals, and created with intention from start to finish.
At SOL GOOD, sustainability means more than packaging — it’s about creating products that serve your body, your spirit, and the planet. Always clean. Always conscious. Always good.
SOL GOOD is more than just a beauty brand - it’s a feeling
Our goal is to bring soulful, clean beauty into the hands of people everywhere. We’re building a global community of glow-getters who believe that taking care of yourself is sacred, not selfish. So what are you waiting for? It’s time to embrace the ritual and let your radiance shine.
